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What is Google Analytics?

Google Analytics is a tool offered by Google that helps to track and analyze a website’s traffic and traffic sources. It is the most widely used statistical service which helps in measuring conversion and sales. Anyone who has a google account can make use of this service.The basic services are free and premium services requires some fee.

Google Analytics tracks visitors from search engines,social networks, direct visits and referring sites. It also tracks display advertising, pay-per-click & email marketing campaigns.

 Google Analytics Training In Chennai

Google analytics online training in Chennai offers courses that provide an understand of work with advanced Google analytics training and its applications in solve the business problem include campaign management.

Google analytics is the best tools that is use wide to improving site and app performances. With the help of Google analytics training and certification  you can convert your customers perception into solution to boost your businesses. Google analytics online training in Chennai professional to advertise in the best ways and track user website visited. They can keeps record of the media interaction and sale event by use goal tracking plan. They can sharing their success plan with other peoples in their organization.

Why Learn Google Analytics Course in Chennai

Any business needs to analyze the ROI for all the investments made so far. Only if the ROI is increased further investments will be made. But finding out the exact ROI is possible only with Google Analytics. If you are entering digital marketing, you cannot ignore Google analytics. You always need to understand your referral traffic to create a great marketing strategy. The overall tracking of all online marketing efforts is covered under Google Analytics.

Branding Pilot delivers the best Google Analytics Course in Chennai. We are very much concerned about our curriculum. After completing the course with Branding Pilot, you will possess all the below skills.

  • Analyze the visitor’s behavior
  • Find out which geographical area holds more potential audience for our business
  • Learn to segment the customer base
  • Creation and tracking of effective campaigns
  • Monitoring how your goals are achieved.
  • Look into the search terms that bring more traffic.
  • Competitor analysis.
  • Finding out the reason for visitors bouncing off the website.
  • To focus on the right social platforms that suit your business.

What You’ll Learn in This Google Analytics Course

Google Analytics
Account Structure

Get an in-depth look at the structure of your Google Analytics account and how it affects the data you’re able to access.

Measurement
Strategy

Learn how to create a plan that ensures you get the data you need to achieve your business and marketing goals.

Google Analytics
Fundamentals

Discover how to setup your Google Analytics account and configure your Account, Property and View settings to get the most out of your account.

Google Analytics
Account Structure

Get an in-depth look at the structure of your Google Analytics account and how it affects the data you’re able to access.

Google Analytics
Reports

Learn how to access key reports in Google Analytics and the question each report can help you answer so that you are properly leveraging GA data to the fullest. 

Campaign
Tracking

Learn how to track both online and offline campaigns in Google Analytics

Benefits of using Google Analytics

  • Google Analytics is the most widely used free tool and provides a humongous set of tools to its free users which is much better than other paid tools.
  • Helps you monitor your advertisements running on the web.
  • Gives you a detail traffic analysis on your website
  • Helps you to segregate user base according to patterns found in the data
  • Gives you a chance to know your audience
  • Improves your website’s performance and productivity

 

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